Certinia / Financialforce
When I was hired at this company we were known as Financialforce. The brand was struggling to hold an identity as it had seen multiple creative directors during it’s time. We had an incredible opportunity to assist in the rebrand of Financialforce into Certinia. Certinia is based on bringing ‘Certainty’ to businesses by transforming their services delivery all into one single source of truth.
Below you will see items from both brand identities.
I worked on items such as: Branding, website look and feel, marketing campaigns, internal identities, editorial items (E-books, briefs and more), photography and more. The little character at the end is Certi. He is the new Certinia mascot.